Ui Breakfast: Ui/ux Design And Product Strategy

Episode 85: Validating Your SaaS Product with Brian Casel

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Synopsis

How do you know that your new product is going to find customers? Different validation techniques are there to help. Today our guest is Brian Casel — a founder, author, and a fellow podcaster. We talk about his extensive multi-step validation process with Audience Ops, and break down the process (and possible mistakes) for each single step. Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music. Show Notes Audience Ops — Brian's productized service Ops Calendar — Brian's SaaS product we're talking about Bootstrapped Web — Brian's podcast with Jordan Gal iThemes, Press75, WooThemes — pioneers in the world of WordPress themes Big Snow Tiny Conf — Brian's conference with Brad Touesnard Restaurant Engine — Brian's previous productized service (now acquired) Productize — Brian's course on productized consulting Zero to Validating a SaaS: A Step-by-Step Recap — Brian's article we're talking about Episode 64: Making Fre