Real Estate Money School
Applying the Marketing Genius of Starbucks to Our Businesses w/Dennis Moseley Williams
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:44:08
- More information
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Synopsis
Some brands just market products, while other brands are powerful movements, and there’s a reason for this distinction. What separates brands like Starbucks, Nike and Apple from their competitors isn’t the products they sell. The reason they have billions of loyal fans and customers is the personal feelings people associate with them, and the worldview they stand for. Even though it seems unlikely at first glance, this is something we can do in our own real estate investing business. We can elevate ourselves beyond being a commodity, and attract investors by focusing on the experience of working with us, not being sold a product. What do we need to have in our businesses to position ourselves like the world’s most valuable brands? How does this help us get money for deals without having to ask? Why are authentic stories so important if we want to stand out? In this episode, I’m joined by entrepreneur, speaker, author and founder of DMW Strategic Consulting, Dennis Moseley Williams. He shares how we c