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Expert Hour: Who is your customer with Dr. Chris Sutter

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Synopsis

Expert Hour series invites entrepreneurs, mentors, and change-makers from around the world to discuss everything entrepreneurship like fundraising, social impact, and much much more. As an avid social entrepreneur and Associate Professor of Entrepreneurship at Miami University, Dr. Chris Sutter works with hundreds of early-stage student entrepreneurs every semester to focus on the problem more than the solution. This is because focusing on the customer’s problems and pains give an entrepreneur better insight as to whether the product they are building is something people want, and more importantly, something people need.