Journey To $100 Million

Erik was recently asked, “do I need a lawyer to start a business?” It’s a good question because there’s a lot of questions when starting a business that go into the legality of what type of entity you’re trying to form whether that be an LLC, a sole proprietorship, etc. Erik recommends deferring all of that and not letting that tie you up. Granted, lawyers are very good when you need them but in the very beginning, you should not get a lawyer. Your focus should be on finding customers that are willing to pay for your product or service offering. Don’t worry about the legal aspects until you make money and validate your idea; once you start really selling, then you can think about things like what kind of business entity to form and what kind of contract you should have in place. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Market