Journey To $100 Million

One of the things Erik focuses on in the sales process is validating if the prospect is a good fit for the company. In periods of time where there are a lot of potential clients and sales activity, it’s especially important to do this because you have to figure out who you’d work with best and let the others go. There are a couple tell-tale signs that tell us that they aren’t going to be a good fit for us. One of these signs is whenever someone emails us and asks “What’s the cheapest plan you offer?” This tells us a lot about that person and the biggest is that they don’t really value the service that we can provide them and they don’t have the funds to afford an agency like us. At that point, Erik will try to find an alternative for whatever they need that may work better for their current needs. Another sign is when someone contacts us and we reach back out and they answer the phone and say, “I can’t talk right now, I’m at work.” That means that they are moonlighting and they want our services for their