How's Your Epresence? With Mark Galvin

"How's your ePresence?" has officially launched a new segment called "NEWS & UPDATES".  This show is the first of the kind and the goal is to give you quick info and news about social media. These shows are naturally shorter and Mark Galvin is joined by Eric Welch, Director of Social Media, to talk about the hottest topics going on in the world of SM.  This week, Mark and Eric talk about some basic terms that may seem to be misunderstood by most business people.  They are Engagement and Impressions.  What do each of these terms mean and what do the metrics of each tell you about social media performance? Finally, have you ever been "ratioed"?  Take a listen and find out...   Transcript: Welcome to how's your ePresence. This show was produced by ePresence and I am Mark Galvin, the founder and CEO of that firm. We are coming to you live from uh remote locations, yes, this is an additional podcast that we are launching today. And the goal here is to share good quality information in between our larger Busin