Doing What Works

How do you create a fanocracy?

Informações:

Synopsis

David Meerman Scott has a passion for passion. He’s a wildly popular public speaker as well as a sales and marketing visionary whose books have sold approximately a million copies. He joins us to talk about the latest, Fanocracy: How to Turn Fans into Customers and Customers into Fans -- which he wrote with his daughter, Reiko Scott. We cover everything from nurturing passion in your children to staying young yourself by indulging (and talking about!) your own passions.