Nonprofit Innovator Podcast

EP34 AI and Feeding America | Part 1 of 3 Catherine Davis: CMO and CCO at Feeding America

Informações:

Synopsis

This week we’ve got a special episode, the first of a three-part series on Feeding America and their new hunger awareness campaign, called the Face of Hunger. The campaign uses artificial intelligence in a couple of unique ways to help, literally, generate and animate the face of hunger in America. It’s pretty clever stuff and I think you’ll find it really interesting.To get things started, this week we talk with Catherine Davis, who has dual roles at Feeding America, she is the Chief Marketing and Cheif Communications Officer at the national organization, based in Chicago.We talk with Catherine about the origins of the campaign - why this and why now? - and dig into the essentials about this big PSA initiative. Catherine also talks about how AI is being used at the organization - both from a programs and service perspective and in the marketing function. With a ton of experience on the agency side and working within some pretty high profile companies in marketing roles, Catherine brings a well-rounded and hi