Speaking Of Crypto

070. Eric Tippets on Tokenization, Monetization of Content, and Lessons from China

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Synopsis

Everything changed for Eric Tippets when he went to China about 10 years ago. He started to see what business looked like in a country with 1.3 billion people.  And he could see how technology increased efficiency, scaling and opportunity.   “In China, the velocity of things just moves extremely quick, but their technology… it's funny how the culture was behind, but the technology was way advanced. And they were way, way ahead of us.”   Eric talked about how processes were so streamlined that whether he was seeing huge numbers of people go through the airport or walk through a café to grab a bagel, everything ran smoothly and efficiently, with the help of technology.   In January of 2015 Eric and a partner launched a microlending platform that facilitated crowd-funding for entrepreneurs, and they learned very quickly what running a business on a massive scale looked like.   “Within six months, we had 3.5 million people, and $3 billion USD come through that platform. People talk about doing big numbers. It's a