T Gordon Salon Talks

Are sales techniques the final frontier of service businesses? If you have tried  almost everything else to enhance your business, maybe it is time to dive into good old sales efforts. I have often thought about the idea of making sales training a bigger part of my company training, but I have relented. Not that we don't do some sales training, we do. Sales is often soundly rejected by so many stylists. Most stylists want to focus on artistic, design skills and definitely not sales. Even if the logic of sales techniques bringing more people to work on and more ways to make clients look and feel great. Why not then? Sales is simply uncomfortable for so many people. I asked one stylist on staff, she said "you risk rejection and worse it might make you unlikeable." God forbid any of us take the risk that we are deemed not "nice." "Nice" is one of those universal goods,  it is like a currency or an additional star are on some blanket rating system if yelp had one for individuals. She is so nice...., bless her hea