Journey To $100 Million
Using CRM Platforms to Organize and Plan Sales Campaigns
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:03:57
- More information
Informações:
Synopsis
In episode 169 of Journey to $100 Million, Kevin talks about how we are now using our CRM platform to stay organized and track performance within our sales process. We currently use HubSpot as our CRM platform here at Array Digital, but have not really been using it for all of its worth. Recently, we have just been using HubSpot loosely to store contacts and deals, but it is not something that we fully live in. Only recently, has HubSpot become something that is really important for us to fully utilize. Glen (our sales manager) and Kevin sat down and re-did our entire sales deal pipeline. This is because, if we plan to grow our sales process beyond Kevin, Glen, and Erik, we must be able to have faith in our CRM platform. When there are just a few individuals running sales, it is easy for everyone to know what is going on, talk, and meet all the time. Between the three, there is very good clarity. Not only that, but as of now, we are not a high transaction type of business. We usually bring in a client or tw