Journey To $100 Million

In episode 177 of Journey to $100 Million, Kevin brings attention to an issue that he has seen with some of our top clients, our highest paying clients, and clients that we have built a very strong relationship with. These clients are very comfortable with us, they like us, they trust us, and have full confidence in us. So you may be thinking, what’s the issue here? Every other week we send out a digital marketing report to each of our clients sharing the clients’ data, along with a video our digital marketing manager creates explaining the successes or failures of their marketing campaigns. What we found, is that since some of these clients are so comfortable with us, they do not watch these reports. They do not interact with the reports, and sometimes it is even difficult to get them on a call or meet with them to discuss this data every month due to their full trust in us. The problem is, we still need to get in front of them, and sit down to make sure there is full transparency, as well as ensuring that