Journey To $100 Million

Have you ever added automation in your business where automation was not needed? We have here at Array Digital. In episode 179, listen in to Kevin as he shares a couple examples of how we realized that you must be careful with what you automate within your organization. One aspect of our business we tried to automate was the marketing for ourselves. We are a digital marketing agency, but when marketing for ourselves, Kevin came to the realization that we went a little overboard with automation through using gated content, funnels, and other automation tools. The reality was that we did not gain enough leads to deem this automation successful. We are a very personable, face-to-face, relationship type of company. If you hire Array Digital, it is a partnership: we sit down with you, spend time figuring your company out, and we understand that hiring us is a big decision. We understand when you hire us, you are putting faith in us with your entire marketing and advertising budget. Because of this we can’t gain