Enhancing The Human Experience

As you may know, I recently opened an online store that offers products and apparel with a lot of the messages I talk about here on the show and in my books. It's been a lot of fun (and also challenging) getting this online store up and running. When it came to choosing a name for the store, I spent quite a lot of time contemplating what to call it. In the end I had settled on Enhancing the Human Experience Store, which worked just fine, since it was aligned with the podcast and already had some momentum. But after seeing the finished store up and running, I've decided to change the name. Sometimes the only way to know if something we're thinking of doing is going to work or not is to go ahead and do it and then step back and see what it looks like. When I did that with the store, I realized the name wasn't quite the right fit for what I want to build. I'm still excited about the products and apparel however, nothing will change there. Everything will still be designed and curated especially for consc