Link Sahara - African Business|immigrants|african Professionals

LS008: If you don't have a good product or service at the heart of your brand then you're just putting lipstick on a pig.

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Synopsis

Overview In this episode I sit down with Julian Kiganda to discuss: How she ended up in the U.S. How her experience differs from older immigrants Why she decided to get into business How she landed her first clients Why she doesn't recommend business plans Why she considers herself a "transformational brand strategist" Her background prior to starting her business Her view on branding and design Why she stared Bold and Fearless Me Why having a job is no longer secure Where she considers home