Suncast

Knowing when and why to invest in patents can be a game-changer for your startup. But what’s the right strategy to ensure your intellectual property is truly protected? And how do you know WHEN is the right time to take this crucial step?Patent attorney Russ Krajec brings more than two decades of experience to bear in this insider's perspective on navigating the treacherous world of Intellectual Property Rights. Russ, an attorney by trade, is also an author and angel investor who has dedicated his career to transforming the traditional patent approach. He specializes in helping startups safeguard their innovations while unlocking maximum market potential. In this Flashback Friday, we revisit a timeless discussion about:The common mistakes founders make with patents The importance of timing in the patent process How to align your intellectual property (IP) strategy with your business goals The insurance policies that can help startups enforce their hard-won IP rightsThere are HUN