The Paid Search Podcast | A Weekly Podcast About Google Adwords And Digital Marketing

Is "smart bidding" really that smart? This week Chris discusses the results from an experiment where the smart bidding strategy failed in comparison to the manual bidding campaign. Let's talk about why this happened and why it is important to understand that smart bidding is not always the smartest choice.Try Opteo for free for 28 days - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comJoey Bidner - https://joeybidner.comWatch this episode on YouTube: https://youtu.be/jUP6KeOOmWcSubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod