Sales Enablement PRO Podcast

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. I would like you guys to just do a brief introduction to you, your role, and if one of you guys could give a brief introduction to Deluxe, that would be great. Tieg Herman: My name is Tieg Herman and I lead product marketing and sales effectiveness at Deluxe Corporation. Megan Friedrich: And my name’s Megan Friedrich and I work on our sales effectiveness team at Deluxe Corporation. SS: I would love to talk to you guys and better understand how long you have had sales enablement within your organization. TH: Yeah, we’ve really been focused on sales enablement for about five years. We’ve had different permutations of sales enablement for many years prior to that. But I think, along with the rest of the industry, we’ve