Sales Enablement PRO Podcast
Episode 29: Tieg Herman and Megan Friedrich on Strategies to Enhance Sales Content
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
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Synopsis
Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. I would like you guys to just do a brief introduction to you, your role, and if one of you guys could give a brief introduction to Deluxe, that would be great. Tieg Herman: My name is Tieg Herman and I lead product marketing and sales effectiveness at Deluxe Corporation. Megan Friedrich: And my name’s Megan Friedrich and I work on our sales effectiveness team at Deluxe Corporation. SS: I would love to understand what you guys are doing to kind of provide a more holistic view to your sales reps around the buyers, and what they have done to date in their journey with your organization prior to the rep reaching out so that the rep can have those educated conversations. MF: I think a lot of that starts with our technology and makin