Sales Enablement PRO Podcast

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space and we’re here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. Today, I’m excited to have Helen Cummins join us. Helen has a wealth of experience leading global sales enablement organizations. Helen, I would love for you to introduce yourself to our audience. Helen Cummins: Well, sure. Thank you. My name is Helen Cummins and I have a sales and marketing background, and for the past 10 years, I’ve been leading global sales enablement teams within the tech industry. Prior to that, I was leading product marketing, and then at the beginning of my career, I was focused on actually selling to the larger financial services accounts in Toronto. SS: Well, I’m excited to have you on our podcast today, Helen, so thank you for joining us. One of your areas of expertise is changing man