Sales Enablement PRO Podcast

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I’m Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. Today, I’m excited to have Aaron Evans from GlobalData join us. Aaron, I’d love for you to introduce yourself, your title, and your organization. Aaron Evans: Sure. Well, my name is Aaron Evans. As you mentioned before, I worked for an organization called GlobalData, which is a business intelligence company, which is listed on the London stock exchange. and my role is fundamentally head of sales enablement. So, what does that mean? It means I head up the sales enablement globally for the whole organization when it comes to training, development, coaching, and bringing in best practices across the whole sales organization. SS: Fantastic. Well, I’m very excited to have you join us today, Aaron. Now, one of