Sales Enablement PRO Podcast

Episode 81: Jennifer Wahl on Best Practices for Professional Services Enablement

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Synopsis

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space and we’re here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. Today, I’m really excited to have Jenn Wahl from Informatica join us. Jenn, I’d love for you to just introduce yourself to our audience. Jenn Wahl: Hi, everybody. I’m Jenn Wahl. I’m the director of enablement for professional services at Informatica. SS: Jenn, as I was just telling you, I’m super excited to have you here for our audience today given your particular focus in services enablement. I would love to understand from you, what does an enablement function need to include in order to best serve the professional services department? And from your perspective, why is it important to have enablement specifically focused on professional services? JW: I think what you should bring to the role of p