Sales Enablement PRO Podcast

Olivia Fuller: Hi, and welcome to Book Club, a Sales Enablement PRO podcast. I’m Olivia Fuller. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. When chasing down sales goals, it can be easy to look outward and focus on the external factors that influence success. But instead, true success really starts from within. In his book, “Selling From the Heart”, Larry Levine talks about how sales professionals can really embrace their authentic selves in the selling process to build the deep relationships that ultimately fuel success. I’m so excited to have Larry here with us today to talk a little bit more about his book. With that, Larry I’d love if you could just introduce yourself to our audience and tell us a little bit about your background and your book. Larry Levine: First of all, I’m super excited to hang out with you, Olivia. Thanks for havin