Sales Enablement PRO Podcast
Episode 256: Jonathan Kvarfordt on Leveraging AI in Enablement
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
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Synopsis
Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO Podcast. I’m Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up to date on the latest trends and best practices so that they can be more effective in their jobs. Today, I’m excited to have Jonathan Kvarfordt from Simetrik and the founder of GTM AI Academy join us. Jonathan, I would love for you to introduce yourself, your role, and your organization to our audience. Jonathan Kvarfordt: Shawnna, I’ve been looking forward to this. Thank you for having me on. As a big fan of the organization and podcast, I just want to say first off, thank you. I am currently the head of revenue enablement and product marketing at Simetrik. I do everything with revenue enablement teams, sporting partners, CS teams, sales, and business development. The other hat I wear is product marketing. I currently have a team of five content writers and designers all they do is your basic content creation fr