Boost Hospitality Marketing Podcast

Boost Hospitality Podcast Season 4 Episode 4   The trick with all the online travel agents and listing sites is to put your information everywhere. These companies invest billions ensuring they are seen first when a potential guest starts their booking process, so if you don’t have a presence on all of the big online travel agents, you are leaving money on the table. I appreciate the fact that you can’t be everywhere all of the time though, so what I did was adopt the 80/20 rule. How does this work? 1. Get listed on all of the online travel agents 2. Monitor the results over 6-12 months. 3. Find out which websites worked the best for bringing in bookings. The end results would help that I would focus on the 20% of websites that are bringing in 80% of the bookings.   To read the full blog, go to: https://boostly.co.uk/want-to-get-the-most-from-expedia-follow-these-3-ultimate-ways/