Freckled Foodie & Friends
285: Building a Wellness Brand from Scratch with Stakt Co-founders Millie Blumka and Taylor Borenstein
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:51:52
- More information
Informações:
Synopsis
In this episode, I sit down with Stakt co-founders Millie Blumka and Taylor Borenstein to talk about how they grew their wellness brand, from recognizing a gap in the at-home fitness market to going on Shark Tank and pitching their foldable yoga mat. They explain what a “hero product” is, how they developed the Stakt weights, and how they navigate being friends and business partners. They also share what they would’ve done differently in the beginning of starting their business, what they know now about being business owners, how they prioritize their wellness every day, and much more.Key Takeaway / Points:How Taylor and Millie recognized a gap in the market and founded StaktOn Taylor and Millie’s experience on Shark TankHow they developed the Stakt weightsWhy partnerships have been crucial for their brandHow they navigate being friends and business partnersWhat they would’ve done differently in the beginning of their business and what they know now about being business ownersThe invention ideas we have for o