Documentary On One - Rté Documentaries

The art and science of Public Relations is explored. In Ireland, in 1980, there were 150 full time PR practitioners and it was a rapidly expanding industry at the time. The myth of a gin swilling, cigar smoking PR man who parries tricky questions at press conferences, is debunked. It is more than throwing lavish parties and working a room...See omnystudio.com/listener for privacy information.