Scott Cluthe's Love Cafe

Join the Positively Incorrect! Newsletter: Click Here Join Scott Cluthe on www.twitter.com Scott Cluthe's guest tonight is Jim Owen author of The TRY: Reclaiming the American Dream and creator of the Center for Cowboy Ethics and Leadership, a nonprofit 501(c)(3) foundation.  Is there a secret to attaining real success and fulfillment in life? To Jim Owen, it’s all about having “The TRY”— that quality of giving 100% to whatever task or challenge is at hand.  In standard English usage, 'try' is a verb that means 'to make an attempt.' But in cowboy culture, the word is a noun invested with profound meaning. When Cowboys say, 'That cow hand, he's got try,' the quality of giving something every ounce of effort you can muster. After a successful 35-year business career, Jim Owen reinvented himself as an author, film producer and social innovator. He also created the Center for Cowboy Ethics and Leadership, a nonprofit 501(c)(3) foundation, to help spread the message that “we can all be heroes in our own lives.”