Scott Cluthe's Love Cafe

Selfish-Scared and Stupid-Author Kieran Flanagan with Scott Cluthe

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Synopsis

Join Scott Cluthe on FACEBOOK HERE  Free Newsletter HERE  Free E Book- 1,500 to Choose From HERE  Scott Cluthe talks with co-author Kieran Flanagan about her new book on human behavior and why so often the best intentions we have for business and the people we work with fall flat....and what we can do about it. Kieran says we need: More Women on Top ! or is it just a good ole boys club in pantyhose ? Survival of the species comes down to three basic instincts, say behavioural research strategists Dan Gregory and Kieran Flanagan—fear, self-interest and simplicity. These basic human behaviours come into play in all types of relationships, including those between businesses and customers. Selfish, Scared and Stupid: Stop fighting human nature and increase your performance, engagement and influence, demystifies these behaviours and examines the psychology behind why even the best ideas sometimes fail. This book helps businesses design their organisations for reality rather than perfection, and also offers s