On Brand: A Podcast About Branding For Brand Builders, By Brand Builders

“Instead of focusing on big data, we should be focusing on big relevance.” Steven Van Belleghem is a thought leader known for his mind stretching books and keynotes. His latest book, When Digital Becomes Human, explores the sometimes conflicting poles of businesses communication — the digital and human side. Van Belleghem shares with us why these aspects are really complementary this week on the On Brand podcast. About Steven Van Belleghem Steven is a thought leader on the transformation of customer relations and the future of marketing. He is an expert in inspiring companies to become true customer-centric organizations in this high speed digital world. His talks inspire companies about the smart usage of technology in the customer relationship without forgetting the human side of business. His keynotes are mind stretchers for business leaders. A very energetic and pragmatic keynote speaker, Steven shares his vision in speeches and workshops around the world. Steven is a bestselling author of business books.