The Thriving Artist Podcast

Holly Van Hart is a visual artist based in Silicon Valley, and a Clark Hulings Fund Business Accelerator Fellow. In this episode of the Thriving Artist Podcast™, Holly and Daniel discuss the ins and outs of building a sustainable business practice: deciding on the direction to take your business, standing out in the online marketplace, and how collaboration benefits a business plan.Navigate Strategically, Network Intelligently:“I sell my work through galleries and licensing, interior designers, and directly to buyers. With each of these, I get to know the players, which one is a match, and pay attention for when they’re ready to take on new artists.”“It’s important to stay connected with all the people in the art world you want to work with, but also other artists with similar tracks.”“With multiple artists, I’ll have phone calls to trade ideas, referrals, best practices—sharing specifics so I can learn from them in a way that’s beyond what I could read in a book—real life examples of what