Become A Writer Today
Using AI to Write Content That Ranks With Jeff Coyle of MarketMuse
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:27:09
- More information
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Synopsis
What should writers and content publishers know about using AI as part of their creative workflow?Over the past year or two, I’ve tested various content marketing tools, software, and so on. One tool that I use extensively is MarketMuse.About a year ago, the traffic on my main website, Become a Writer Today, dipped by 10 to 20 percent after a Google algorithm update. I was pretty stressed about the whole thing because I had just left my permanent job and relied on the site to pay the bills.When I dug into the traffic dip, I found a few issues. One was that competitors were reverse-engineering some of my top-performing content. But I had also missed opportunities to publish supporting content that would help and engage readers.It isn’t easy to figure out all of this yourself, and that’s where AI and content marketing tools like MarketMuse can help.Using MarketMuse, I analyzed all the top-performing content on my site and figured out what content was outdated and needed an overhaul to ensure a consistent journe