Self Publishing School : Learn How To Write A Book And Grow Your Business

In this eye-opening episode, I have the pleasure of hosting John Ruhlin, the author of the renowned book "Giftology." Together, we delve into a significant opportunity that many authors overlook: leveraging books to secure referrals and cultivate meaningful relationships. It's a perfect blend of mindset and methodology that can truly transform your book's impact.During our conversation, John shares his valuable insights on the following topics:The intriguing story behind selling the first 50 copies of his book at $250 each, and how it allowed him to stand out from the noise.Exploring the "giftology" method and its powerful applications in selling books, generating referrals, and nurturing relationships.The importance of scheduling your book launch party prior to commencing the writing process.Unveiling the concept of the 5-year launch plan and its instrumental role in selling over 100,000 copies of his book.How a book can elevate your speaking fees and unlock new opportunities.If