Self Publishing School : Learn How To Write A Book And Grow Your Business
SPS 041: Using Books to Drive Product Launches with Danny Iny
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:47:44
- More information
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Synopsis
In the realm of product launches, having a driving force is crucial, and Danny Iny has discovered that books are the perfect catalyst. As the founder of Mirasee, bestselling author, and creator of transformative courses, Danny understands the power of books in creating impact and making a difference. In this episode, we delve into Danny's experiences and insights, including the mistakes he made with his first book, the tactics he employed to write and market his subsequent works, and the importance of creating value for everyone involved in the process.Danny reflects on his initial foray into book writing with a self-published work on writing itself. Despite the lack of marketing knowledge, this early experience taught him the importance of understanding the marketing aspect. In 2011, he published "Engagement from Scratch!" - a collaborative book focused on audience engagement. This book became a game-changer for Danny, catapulting him into the spotlight and significantly expanding his audience