Self Publishing School : Learn How To Write A Book And Grow Your Business

Join me as I sit down with Leif Babin, former U.S. Navy SEAL officer, co-author of the #1 New York Times bestseller Extreme Ownership: How U.S. Navy SEALs Lead and Win, and co-founder of Echelon Front. In this episode, Leif shares the fascinating story behind the launch of one of the most successful books ever published.With a background as a Navy SEAL and recipient of prestigious awards including the Silver Star, two Bronze Stars, and a Purple Heart, Leif brings a wealth of experience and wisdom to the table. He co-founded Echelon Front, a renowned leadership consulting company dedicated to helping individuals and organizations build high-performance winning teams.During our conversation, Leif and I delve into the journey that led to the creation of Extreme Ownership. Drawing from their own combat experiences, Leif and his co-author Jocko Willink recognized the universal application of their leadership principles in any team or organization. They embarked on a mission to share these invaluable lessons with t