Self Publishing School : Learn How To Write A Book And Grow Your Business

SPS 100: The "Duct Tape Marketing" Book Launch: Sell More Books & Get More Referrals with John Jantsch (And How To Negotiate Your Publishing Contract)

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Synopsis

Join me in an insightful conversation with John Jantsch, the acclaimed expert behind Duct Tape Marketing. Discover how this unique approach to marketing can revolutionize your book sales strategy.During our discussion, we cover a range of important topics, including:Unveiling the core principles of Duct Tape Marketing and how they can be applied to effectively market your book.Essential tips for developing a comprehensive marketing strategy tailored to your book's goals and target audience.Insightful advice on choosing between traditional publishing and self-publishing, negotiating publishing contracts, and maximizing your publishing journey.Exploring the power of John's book, "The Referral Engine," and how leveraging a book can generate more referrals and expand your speaking opportunities.Valuable lessons learned from John's experience conducting over 300 podcast interviews to promote his book.John's grounded approach and wealth of knowledge will provide you with practical and