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Ronna Chisholm is the Business Director and Co-founder of Dossier Creative, a brand design studio in Vancouver specializing in food, beverage, health, wellness, and professional service rebranding. With over 30 years of experience, she has led her studio to create and reposition some of Canada's most iconic brands, including Mike's Hard Lemonade and Naked Grape Wines. Ronna is also the Founder of Railyard Lab, an internship-powered design studio focusing on strengthening the business-design connection and serving social impact organizations. A visionary entrepreneur, she leverages her passion for embracing differences and love within her company's culture to inspire innovation and foster long-standing client and team relationships.  In this episode… How can one build an iconic brand that resonates with a generation — navigating the dynamic landscape of the design industry? Sometimes, all it takes is a single, focused idea. Ronna Chisholm, the guru behind some of the most recognizable brands, dives into the br