Top Secrets Of Promotional Products Sales

Everybody has to make those determinations about their business when making sales and building brands. How am I going to do it? Is it going to be about me? Is it going to be about the customer? And how do I convey that in terms of my company name, my logo, my brand, and any slogans or taglines that you use, in order to communicate all that. David: Hi and welcome to the podcast. In today's episode, co host Jay McFarland and I will be discussing making sales and building brands. Welcome back, Jay. Jay: Thank you so much, David. And again, just a great topic. I don't know if everybody feels like they're a brand. Like, I'm a company, I offer a service, but am I a brand? When I think of brands, I think of like Kellogg's or Tesla or things like that. I don't know if I think about my own business that way. David: Yeah. And a lot of small businesses don't. But even though they don't, very often, if they don't know what to do from a marketing and sales standpoint, they will copy the big brands because that's wha