Top Secrets Of Promotional Products Sales

Most people don't consider the idea of creating value in their communication. So if you're doing this, obviously, you're not telling your customer "well, I'm here to create value in our communication," right? You're just doing it. You're adding value in the conversation. You're thinking about, "what can I say when I reach out to this person the next time to make this communication more interesting, more beneficial?" By doing that, you're going to create that in their brains and they're not even going to know why it's happening. David: Hi, and welcome to the podcast. In today's episode, co-host Jay McFarland, and I will be discussing creating high value communications. Welcome back, Jay. Jay: Hey, David, once again, great to be here with you as we talk again about a topic that I know in my business career, we probably haven't had this conversation a lot. Communication is just something that happens. And it may depend on whether you're old school or new school. Old school, we're just making phone calls a