Top Secrets Of Promotional Products Sales

Very often, inferior competitors play the price card: Jay: I get that question. "Well, I talk to your competitor and they're less expensive than you are." Well, now I have to find a way to let them know, yeah, we are more expensive, but there's a reason. And it's because we're very good at what we do and we have certain guarantees that they don't, or whatever it is. David: Yeah. A pack of cigarettes is cheaper too, but that can also kill you. No, that would not be a good answer. But sometimes it's what we feel like saying... David: Hi, and welcome to the podcast. In today's episode, co-host, Jay McFarland and I will be discussing the idea of losing business to inferior competitors. Welcome back, Jay. Jay: It's good to be here, David, and this is one of the most frustrating things for me when I know that I have a better product, I have better customer service. I know this because I've heard complaints about my competitor and all of these things, but you lose it to them for whatever reason. Well, that