Business Insanity Talk Radio

SEGMENT 1 with David Gelles, starting at 0:00: In our society today, we revere many of our most financially successful business leaders with almost religious dedication. Think about all the memorials at Apple stores by consumers when Steve Jobs died… or the respect that Elon Musk, Jeff Bezos, and Richard Branson get. Is this deserved?SEGMENT 2 with Ivy Walker, starting at 19:00: I always said that if entrepreneurs knew the risks they were taking in starting a business, they never would be doing it. Risk management is something that every small business owner needs to do. Here to simplify it for entrepreneurs and small business owners is Ivy Walker. SEGMENT 3 with Garrett Baird, starting at 36:15: Bookkeeping and accounting consistently confounds small business owners. How can we make it simpler? Garrett Baird is here to help.Sponsored by Truly Financial.

SEGMENT 1 with JD Sherman, starting at 0:00: Cybersecurity is a huge issue for small business owners. Your business is always at risk if you’re not making cybersecurity a priority. It seems like the number one problem is password protection, and there is an easy solution.SEGMENT 2 with Tiago Forte, starting at 19:00: One of the things that so many small business owners struggle with is how to be more productive at work and get done every day the things that matter the most. Our next guest says in order to do this you need to develop what he calls a “second brain.”SEGMENT 3 with Michael Unbroken, starting at 37:30: Limiting beliefs hold small business owners back – when they think customers are hard to find or that they can’t make enough money in their business, it comes true! Our next guest helps people break through these limiting beliefs to accomplish everything they want in life and in their business.Sponsored by Truly Financial.

SEGMENT 1 with Amy Herman, starting at 0:00: How can we sharpen our business observation, analysis, and communication skills? Amy Herman believes we can do it by looking at art.SEGMENT 2 with Heenle Turner, starting at 17:00: According to our next guest, 23% of businesses fail because they don’t have the right team. This is increasing because of the difficulty of finding the right employees. How do you become the employer of choice for the ideal candidate?SEGMENT 3 with Eric Harris, starting at 36:00: With the difficulty finding and retaining employees, there is a new focus on something called employee branding. What is it, and do you need to focus on it in your company?Sponsored by Truly Financial.

SEGMENT 1: Netflix broke the mold in 2013 when they released all the episodes for House of Cards at once. Especially over the last few years, Netflix has become a fixture in so many people’s lives. What is the rest of Hollywood doing to compete with Netflix? (with Dade Hayes, starting at 0:00)SEGMENT 2: The movie HER with Scarlett Johansson is about an operating system that is self-aware and provides companionship to Joaquin Phoenix. Josh Bachynski says self-aware AI will be here sooner than you think. In fact, he already has a companion he built. Her name is Cassandra. (with Josh Bachynski, starting at 18:15) SEGMENT 3: How can fintech companies help small business owners with their biggest problems in 2022, such as rising inflation and supply chain issues? (with Steve Allocca, starting at 36:00)Sponsored by Truly Financial.

SEGMENT 1 with Alina Vandenberghe, starting at 0:00: How can small business owners help with the crisis in Ukraine? Alina shares how her company is supporting people in the region and how others can do the same.SEGMENT 2 with John Livesay, starting at 19:00: Selling has changed a lot over the years. First, it was in person and by telephone. Today it’s also through social media, online reviews, texting, email, and Zoom. How does a small business owner put together an effective strategy?SEGMENT 3 with Mike Milan, starting at 37:45: There are two classic jokes about banks that small business owners can relate to. One, they will give you an umbrella when it’s sunny out and take it away when it starts raining. Two, we need to remember that bank is a 4-letter word. Can banks be different for small business owners?Sponsored by Truly Financial.

SEGMENT 1 with Angie Morgan, starting at 0:00: To be successful, small business owners need to understand the role that risk plays in their business and their life. But many have a misconception about how much risk is needed or how many risks they are actually taking. SEGMENT 2 with Jim Terry, starting at 19:00: How does a small business owner navigate the turbulence at the intersection of business and politics? And what opportunities are small business owners missing in this area?SEGMENT 3 with Brad Brodigan, starting at 37:15: Over the past two years, small businesses have needed to invest heavily in the online customer experience. What are the best businesses doing to be more successful? Sponsored by Truly Financial.

SEGMENT 1: What can climbing Mt. Everest teach you about leadership and vulnerability? A lot! Vivian shares his experience on Everest and offers an extraordinary window into what it takes to succeed in any circumstance. (with Vivian James Rigney, starting at 0:00)SEGMENT 2: We are used to providing customers with an incredible experience. How can we transfer that to our employees in order to attract and retain them? (with Donna Cutting, starting at 18:00)SEGMENT 3: Can you transform your side hustle into a multimillion-dollar small business? Christina Vitagliano did just that! (with Christina Vitagliano, starting at 35:30)

SEGMENT 1: Can TikTok be a good marketing and relationship building tool for your business? (with Austin Armstrong, starting at 0:00)SEGMENT 2: What are the top challenges that female and minority small business owners face? What resources are available and what can be done to help? (with Liz Sara, starting at 18:15)SEGMENT 3: With employees leaving in record numbers, how can businesses help their teams manage stress and foster a fully supportive environment? (with Alicia Widemann, starting at 37:30)Sponsored by NiceJob and Truly Financial.

SEGMENT 1 with John Lee Dumas, starting at 0:00: Who knows what makes entrepreneurs tick more than JLD, the host of Entrepreneurs on Fire? He shares what it takes to reach uncommon success based on his own experience and interviews with thousands of entrepreneurs.SEGMENT 2: When it comes to keeping your employees this year, you have to do more listening than talking. That is hard for a lot of small business owners who are used to telling their team members what to do and not actively listening to what they need (with Adam C. Bandelli, starting at 19:15)SEGMENT 3: The way that most small business owners use social media is to post things and hope that it increases their business… but what if you could actually monetize your social media stream directly? (with Ariel Carr, starting at 37:00)Sponsored by NiceJob and Truly Financial.

SEGMENT 1: The biggest problem for most small businesses this year is to fill the open positions they have in their company. What is the best way to do this? (with Evan Sohn, starting at 0:00)SEGMENT 2: We are going to cover a topic that we have never covered on the show: Bitcoin. What relevance does it have to small business, their customers, and their vendors? (with Chris Brady, starting at 18:30)SEGMENT 3: Edtech boomed during the pandemic as educators rushed to educate kids remotely. But what will happen now that Covid is nearing the end and federal funding will come to an end? (with Neal Shenoy, starting at 35:45)Sponsored by NiceJob and Truly Financial.

SEGMENT‌ ‌1 with Bernard Mayer and Jacqueline N. Font-Guzmán,‌ ‌‌starting‌ ‌at‌ ‌0:00‌:‌ ‌Open conflict has become a part of our everyday lives. Whether it’s at work, on tv, or on social media, conflict surrounds us. How do we navigate this?SEGMENT‌ ‌2 with Shea Horovitz,‌ ‌‌starting‌ ‌at 20:00‌:‌ ‌Can a business have primarily a philanthropic mission and still make a profit? Shea Horovitz, co-founder of Eyeleos, shares his experience.SEGMENT‌ ‌3 with Edward Szofer,‌ ‌‌starting‌ ‌at‌ 38:45:‌ ‌During the pandemic, so many small businesses needed to accelerate the use of technology to stay competitive with customers, but few knew how to do this.  How can small business owners be better equipped to make technology work for their business?Sponsored by NiceJob and Truly Financial.

SEGMENT 1 with Benajmin Alexander, starting at 0:00: Most of the medals for the Winter Olympics are won by Nordic countries or other wealthy nations. What is it like to compete in the Olympics where you have no realistic chance of winning a medal? We are speaking with two Olympic athletes that competed in the Beijing Winter Olympics from two unlikely countries, the first is Benjamin Alexander from Jamaica. SEGMENT 2 with Carlos Maeder, starting at 16:30: We are continuing our story about talking to Olympic athletes that competed in the Beijing Winter Olympics but had no realistic chance of winning a medal. Next we’re speaking with Carlos Maeder from Ghana.SEGMENT 3 with Stephanie Burks, starting at 36:45: We see a lot of initiatives where big brands partner with and support small businesses. Why do they do this? What do small businesses need to do to attract the attention of a big brand?Sponsored by NiceJob and Truly Financial.

SEGMENT 1 with Josh Landan, starting at 0:00: How do you stand out in a saturated industry? Josh Landan is here to share his story about how he started a craft brewing company that he sold to Coors for $100 million. SEGMENT 2 with Desmond Attmore, starting at 17:15: One of the best ways to make progress toward racial equality in this country is to support the starting and growing of Black-owned small businesses. Desmond Attmore is here to share the experience of starting his company, Six Degrees Creative Agency.SEGMENT 3 with Elaine Parke, starting at 35:30: Bullying - especially online bullying - is a huge problem in our country. This example was led by former president Donald Trump who would personally bully people every chance he got. What can we do to stop bullying in business and society?Sponsored by NiceJob.

SEGMENT 1 with Micheline Maynard, starting at 0:00: How did Zingerman’s go from a corner deli in Ann Arbor, Michigan to a $70M food empire? SEGMENT 2 with Steven J. Anderson, starting at 19:15: More than ever we need to recommit to creating a special experience for all our customers. Our next guest says he learned most of these lessons when he was a kid with a paper route. Maybe you can relate!SEGMENT 3 with Shawn Hill, starting at 36:45: Amazon made online reviews a critical part of selling any product or service. Learn how you can get more online reviews for your business.Sponsored by NiceJob.

SEGMENT 1 with Keith Ferrazzi, starting at 0:00: How do you compete in a post-COVID world where high-performing teams are the key to your company’s success but you still struggle to keep your teams together?SEGMENT 2 with Shawn Hill, starting at 18:30: We all know the importance of customer reviews for our companies – but you may not realize how these reviews affect company culture. SEGMENT 3 with Steve Oriola, starting at 36:15: Customer relationship management (CRM) systems have been around for decades, and the critical function they serve in a small business has never been more important. Are you taking full advantage of your CRM?Sponsored by NiceJob.

SEGMENT 1 with David Bodanis, starting at 0:00: Let’s face it – in the last 5 years, the world has gotten a whole lot meaner with social media and public figures normalizing bullying, lying, and dividing people. What can we do about it? David Bodanis is here to share the power of decency in a world turned mean.SEGMENT 2 with Chris Lynam, starting at 18:00: Businesses lost over 100 billion dollars in recent years, and that was all before the pandemic. Why? Bad customer service. The customer experience you provide will determine if you get new customers and keep the ones you have. What can you do to up your game?SEGMENT 3 with Esther Wallace, starting at 37:15: Esther Wallace is on a mission to propel women’s sports forward. She shares how her experience as a child who went from never having played sports to falling in love with basketball and earning a Division I scholarship led her to become an entrepreneur and the founder of Playa Society.Sponsored by NiceJob.

SEGMENT 1 with James D. White, starting at 0:00: Building anti-racist leadership in your company is more than just “the right thing to do” – it contributes positively to successful operations and a strong bottom line. We dive into the topic of anti-racist leadership with James White who has led companies as a CEO and operating executive over the last thirty years.SEGMENT 2 with Monica Parkin, starting at 17:45: When people meet me in business, they think I am an extrovert. But really, I am an introvert working hard to be an extrovert. This has presented challenges for me throughout my business life as I try to build connections. Monica Parkin has faced the same issues. She’s here to help introverts excel in business by finding ways to harness their strengths.SEGMENT 3 with Joe Wall, starting at 35:15: As the pandemic drones on or winds down depending on your point of view, will the federal government offer more aid, especially for in-person service companies like restaurants or entertainment venues? What is t

SEGMENT 1 with Adam Lyons, starting at 0:00: The Department of Labor reported that 4.5 million Americans left their jobs in November 2021, breaking the previous record set the month prior. We are currently seeing the highest “quit rates” since the government started keeping track two decades ago. What’s driving this phenomenon? Why are people leaving? Where are they going? Adam Lyons has a solution for how small businesses can survive this Great Resignation: treat employees better.SEGMENT 2 with Erik Huberman, starting at 19:15: Marketing is a challenge for many small businesses. Either they don’t know how to do it, they don’t believe in it, or they don’t stick with an effort long enough to see results. Erik Huberman, CEO & Founder of the fastest-growing marketing consultancy agency in the U.S., is here to share his easy-to-follow framework for successful marketing and answer every small business owner’s burning marketing questions, such as “how long does it take to be successful with marketing?” and “ho

SEGMENT 1 with Anne Lester, starting at 0:00: Many small business owners don’t think about retirement. There are two reasons for this. First, many think they will never retire because they wouldn’t know what to do if they weren’t working. Secondly, if they do retire, they think they’ll have a boatload of money from selling their company. But statistics show that only about 30% of all small businesses that are put up for sale actually sell. Retirement expert Anne Lester is here to share how small business owners can become financially ready to retire, whether they’re ready to retire or not.SEGMENT 2 with Zach Smith, starting at 18:45: Small business owners often turn to crowdfunding to raise money, but like everything else, it takes a certain set of skills to be successful and just because you build a campaign, it doesn’t mean people will come to participate. Crowdfunding expert Zach Smith is here to share his rapid-fire tips for success with crowdfunding campaigns based on his decade-long experience helping e

SEGMENT 1 with Jonathan Goldhill, starting at 0:00: The dynamics of family businesses are fascinating. While it’s not quite like the Roy family on the hit TV show Succession, there are unique issues that any family faces when they work in the same business together. Jonathan Goldhill shares the things family businesses must get right in order to scale and survive for the next generation.SEGMENT 2 with Guy Goldstein, starting at 19:00: Small business owners have always hated paying for so many different types of insurance. It’s confusing to know which types of insurance your business needs, which specific insurance plans cover what you need them to cover, and who to buy them through to get the best value. Guy Goldstein is here to help address that issue.SEGMENT 3 with Jay Jung, starting at 37:00: So many small business owners are bad at managing the numbers side of their business. And there is a good reason for that since there is really no one there to teach them! It’s important to have a baseline understan