Business Insanity Talk Radio

SEGMENT 1 with Chris Cicchinelli, starting at 0:00: How do you grow a $1M business your mom started and take it to $350M? Chris Cicchinelli joined his mother's business when she asked him for help growing her female-centric company. But what made him think he could be successful? And how did he actually do it?SEGMENT 2 with Kevin McArdle, starting at 17:00: Some of the hottest businesses are the ones that operate on a subscription model, such as many software as a service (SAAS) businesses do. They sell the customer once and the customer continues paying every month. What are strong markers of success for these types of businesses and what strategies lead to growth? SEGMENT 3 with Tiffany Hughes, starting at 35:45: Divorce under any circumstances is a messy and ugly thing. But it gets worse when you have a small business and you’re divorcing your business partner or your business partner is your spouse. Tiffany Hughes is here to help small businesses navigate these messy challenges, and hopefully prevent

SEGMENT 1, starting at 0:00: Trust and credibility are under attack throughout our society and this cynicism hurts every small business, regardless of their industry. What can a small business do to counter this trend and build trust with their customers and prospects?SEGMENT 2, starting at 18:30: Most small business owners are ill prepared for retirement. They expect selling their business will fund it, but unfortunately this often never happens. What should small business owners be doing to fund and prepare for retirement instead?SEGMENT 3, starting at 37:00: The best bosses I have ever had were all women, but many women struggle with their leadership style – they think it has to be like their male counterparts in order to succeed. What can help women break out of that mindset?Sponsored by AT&T Business

SEGMENT 1 with Gordon Henry, starting at 0:00: How will your customers’ wants and needs change again in 2021? Gordon Henry is here to help us stay on top of what our customers want and give us an overview of the technology trends coming in 2021 and beyond. SEGMENT 2 with Taylor Backman, starting at 22:30: A small business finds an app they like to do the financial part of their business. Then they find another app that will do the CRM piece. Then they find another app that will do the email marketing part, and… none of these apps talk to each other. This is a problem because they are missing out on key analytics and insights. What is the alternative setup?SEGMENT 3 with Lori Dann, starting at 37:00: A lot of small business owners are tired from this past year, so resiliency planning is going to be a big priority this year. Where do you start? Lori Dann is here to share the five key aspects of resiliency planning that small business owners should be aware of and take action on.Sponsored by AT&T Business

SEGMENT 1 with Stacy Adams, starting at 0:00: The pandemic has forced new rules in the workplace that will shock you, including office taboos that have suddenly become OK at work. Here to explain it all is Stacy Adams.SEGMENT 2 with Steven Hassan, starting at 18:15: Disinformation is all over the internet and the media and it’s hurting every small business and every small business customer. How did this happen and what do we do?SEGMENT 3 with Tarin Calmeyer, starting at 39:30: The health of your employees must be your corporation’s chief concern. With the stress of covid-19 and working from home, we have to care now more than ever. Tarin presents techniques to help take care of your employees.Sponsored by AT&T Business

SEGMENT 1 with Tom Eisenmann, starting at 0:00: One of the eternal questions in entrepreneurship is why do so many startups fail? Professor at Harvard Business School, Tom Eisenmann, is here to reveal the key patterns that explain why startups fail.SEGMENT 2 with Tim Koegel, starting at 17:30: Presenting online is very different than presenting in person. What can we do to optimize these tools and make virtual meetings more effective? Presentation expert Tim Koegel is here to give us some very practical tips.SEGMENT 3 with Victoria Jones, starting at 36:15: One of the biggest issues facing any company that conducts business online is how to handle data privacy. Here to guide small businesses on the topic is Victoria Jones who shares key findings from Zoho’s data privacy survey. Sponsored by AT&T Business

SEGMENT 1 with Ben Pring: We have a social media uncivil war going on in the U.S. and in the world. Fostering extreme viewpoints, addiction, anonymity, and a lack of data privacy… what can be done to tame the monster that social media has become?SEGMENT 2 with Praval Singh: Can a company really design a growth strategy around humanity instead of just in monetary terms? Zoho’s Praval Singh says yes and he’s here to show us how.SEGMENT 3 with Howard Tiersky: Digital transformation is happening faster than ever, and many once-loved brands are becoming increasingly irrelevant and ultimately disappearing. How can your brand remain relevant in the shifting world of a digital transformation? Sponsored by AT&T Business

SEGMENT 1 with Thomas Michael Hogg: One of the things that Chicago Mayor Rahm Emanuel used to say is “never let a crisis go to waste.” Well, this year definitely has been a crisis and for small business an almost extinction event. So how can you take advantage of this crisis? SEGMENT 2 with Harma Hartouni: We have heard many stories of resilience and success on this show, but strap in, you have never heard one like this. Harma shares his experience as a gay Middle Eastern man, surviving a horrific car accident, coming to America, and pursing a career in real estate despite the disapproval from his family and his culture. SEGMENT 3 with Rita Goodroe: Everyone loves a good story, and so do your customers! Here’s how to use storytelling to build your brand.Sponsored by AT&T Business

SEGMENT 1 with Naz Beheshti: Managing our well-being has been a difficult challenge for every small business owner during the pandemic. Naz Beheshti is here with a simple 3-step solution: Pause, Breathe and Choose.SEGMENT 2 with Tova Sherman: Many of us talk about inclusiveness and accessibility for our employees, but a lot of us have no idea where to start to hire and manage people with disabilities. Tova Sherman is here to help. SEGMENT 3 with Arthur F. Coombs III: Change is hard. Your biology fights against it. How do you actually make the changes to get the life and business you want?Sponsored by AT&T Business

SEGMENT 1 with Jeff Immelt: Many former CEOs write books after they retire. But no one has written a book like former GE CEO Jeffrey Immelt. He cites both his accomplishments and shortcomings in what has been called the most honest book that’s ever been written by a former CEO of a large organization. He’s here to share stories from the book that will help small business owners.SEGMENT 2 with Ramon Ray: The new “it” social media platform is called Clubhouse. What is it and how can small business owners use it to talk to prospects and grow their business?SEGMENT 3 with Martin Diamond: One of the biggest problems of our time is the hate and conflict that is happening on all social media platforms every day. Martin Diamond came up with a solution with his positive social media app Kindli. Sponsored by AT&T Business

SEGMENT 1 with Wil Shelton: Black barbershops have an important role in the community beyond grooming. Wil Shelton shares how understanding the institution of Black barbershops can help brands capture the attention of Black consumers.SEGMENT 2 with Adam Robinson: During the COVID economy, sharing content via email is a great way for small businesses to reach their customers and prospects. But what if you don’t have your prospects’ email addresses? We’ll show you how you can capture the email addresses of prospects who visit your website without special opt-ins or offers.SEGMENT 3 with Adam Olalde: How would you like to race a super car? Adam Olalde started a business to do just that, and he shares how he didn’t let logic or reason stand in the way of ingenuity and meeting a need in the marketplace.

SEGMENT 1 with Jason Boyce: With Jeff Bezos announcing he is stepping down as CEO, we are all wondering what Amazon will do next in 2021 with a new leader at the helm. We discuss what small business owners and consumers need to know about where Amazon is heading as a company that will affect us all.SEGMENT 2 with Spencer Fertig: One of biggest issues that small business owners continue to face this year is how to keep their team engaged while everyone is working from home. How can you continue to foster trust and camaraderie on your team? We explore how fun virtual social events might be the answer.SEGMENT 3 with Suzanne Evans: What is it going to take to succeed in 2021 as a small business owner? We look back at where we’ve been and look forward to where we’re going to help small business owners build a sustainable and profitable business not only this year but for many years to come.

SEGMENT 1 with Victoria Labalme: In 2021, one of the best questions we can answer for ourselves as small business owners is: how do we navigate through the fog of the unknown? In exploring the answer to this question, we discover there are rewards that come with not knowing.SEGMENT 2 with Justin Christianson: One of the biggest issues small businesses have is not knowing how to consistently convert suspects to prospects to customers. We discuss why people make purchasing decisions and how businesses can use A/B testing to best determine how to drive more conversions.SEGMENT 3 with Molly McGrath: Why do so many small business owners have a hard time delegating important tasks to others? Don’t they realize that this is the key to scaling their business? Molly shares how small business owners train their people to complete tasks as good as (or better than) they can!

SEGMENT 1 with Keri Cusick: During this pandemic, Amazon usage has soared- but so has the number of small business owners selling their products through Amazon. How exactly can small businesses leverage Amazon and their massive audience & vast resources to grow their companies in 2021?SEGMENT 2 with Seth David: In a recession, the first thing that goes down is cash flow; there is less credit available and customers take longer to pay. How can you boost your cash flow during COVID?SEGMENT 3 with Faiza Hughell: Now more than ever small business owners have to get to know their customers because their needs are constantly changing. How can we stay on top of this and make our small businesses truly customer-centric?

SEGMENT 1 with TJ Fox: Digital transformation has been a key to success in the COVID economy. How are large corporations reaching out to small businesses to help with digital transformation?SEGMENT 2 with Shellye Archambeau: How do you succeed as a woman of color in a white male dominated business world? My next guest is a fantastic example of someone that did just that, and she has some great advice to share.SEGMENT 3 with Rhonda Abrams: There a common thread that all small businesses have executed to survive and thrive in the pandemic. What is it and what are some actionable tips to make money, save money, find new customers, and deal with the stresses you're facing?Sponsored by efile4Biz

SEGMENT 1 with Sal Melilli: It’d be hard to come by someone in U.S. that has not been to or heard of the restaurant chain Hooters. Now this iconic brand is introducing a new concept: Hoots Wings. Why a new concept and why introduce it during a pandemic?SEGMENT 2 with Jaime Lizotte: For a few years now, there has been a rise in the existence of contingent workforces. What exactly is a contingent workforce and how are they different or similar to independent contractors? What do companies need to know about contingent workers in particular to stay in compliance?SEGMENT 3 with Jamie Notter: Now is the time of year where many management teams meet annually to decide their new strategy for the year. Should they even do that this year? Sponsored by efile4Biz

SEGMENT 1 with Patrick Colletti: We all know what it means to be a founder of a business, but what is a Refounder? How can you be one?SEGMENT 2 with Seth Kaplowitz: 2020 was a rough year for small businesses. We now know that we need to build a business with a longevity plan in place. How can you look beyond what’s happening day-to-day and remain focused on both exit and financing opportunities?SEGMENT 3 with Ed Michael Reggie: One industry that has never been covered on this radio show is the funeral industry. It’s quite an interesting business that will never lose its customer base. What are the innovations happening in this space?Sponsored by efile4Biz

SEGMENT 1 with Guido Schultz: All small businesses go out of business for the same reason- they run out of cash. It’s the life blood of every company. With the COVID-19 pandemic, every company has pressure on their cash flow as sales and payments slow down. What can small businesses do to preserve cash?SEGMENT 2 with Mike Pugh: Customers no longer just want to buy your stuff. They expect in addition to whatever product or service you are selling they expect an outstanding experience. How can small businesses best give the customer the experience they’re looking for?SEGMENT 3 with Brian Volk-Weiss: As a small business owner you will undoubtedly face difficult times. What can we learn from Captain Kirk that can help us pull through?Sponsored by efile4Biz

SEGMENT 1: When you own a business for 20 years, you’re going to have a lot of ups and downs. Here to share his experience is Scott Jordan, founder of SCOTTEVEST, the world’s best travel clothing company.SEGMENT 2: The holy grail for many small business owners is selling their business. Unfortunately, eight out of ten businesses fail. Either they have not been able to articulate their value or fail because of poor financial records in due diligence. How does one actually sell their business successfully?SEGMENT 3: Many segments have been hit hard during the pandemic, but one huge industry that has been severely affected is bowling centers. How can they survive and thrive during this time?Sponsored by efile4Biz

SEGMENT 1: Having a digital presence during this pandemic is essential for communicating and doing business with your customers. What specific things can you be doing to increase your digital presence, stand out online, and reach new customers this year?SEGMENT 2: Emotional health struggles are at an all-time high during this pandemic…with so many of us isolated and our businesses struggling, it has hit many of us hard. What can we do if we’re struggling with mental health issues or know someone who is?SEGMENT 3: What does it take to launch and build a successful podcast? Long-time veteran of television and radio, and now host of a very successful podcast, Ralph Sutton is here to share his experience and best practices.Sponsored by efile4Biz

SEGMENT 1 with Ingrid Vanderveldt: We have a real problem in the U.S. around supplier diversity and the significant discrepancy between allocated spend on women-owned businesses. What can these businesses do to secure more contracts to close the gap? SEGMENT 2 with Steve Shwartz: Since artificial intelligence has become the latest tech buzzword, do we have reason to worry that the depictions of evil robots and killer computers we see in the movies will soon be a reality? SEGMENT 3 with Katelyn Hamilton: Where a lot of small business owners fall down is setting up processes and automating the backend of their business and they don’t realize how much this is costing them. Where is the best place to start?Sponsored by efile4Biz