Synopsis
Nico Johnson interviews solar industry leaders every week to uncover the tactics and tips you can use to lead the solar revolution in the Americas.
Episodes
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778: Exclusive: Climbing with Alex Honnold (oh & I interviewed him too!)
09/01/2025 Duration: 01h15minAlex Honnold, the world-famous rock climber and philanthropist, has pushed the physical boundaries of human potential with his climbing pursuits, but in his travels to some of the world’s most remote and beautiful locations he’s come face-to-face with one of the world’s most urgent challenges: energy access.Alex has never been one to stand by and let others do the hard work. Before his rise to fame with his harrowing, albeit Oscar-winning performance on Yosemite’s most famous of all big walls, El Capitan, Honnold has had a soft spot for those without energy access. He points out that at its most fundamental level energy brings opportunity. That’s why he created his eponymous foundation to help expand solar energy access and empower underserved communities while promoting conservation in some of the most remote and vulnerable regions on the planet. And he’s been donating a third of his income to every year to help underserved communities acquire solar energy since long before achieving interna
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777: The 10 Must-Attend Energy Events of 2025: Nico Shares His Top Picks (Plus FREE Resource!)
07/01/2025 Duration: 20minNo matter how you think about marketing your product or service in clean energy in 2025, your marketing plan is incomplete until you have nailed down your events schedule! Attending the right event(s) sets the stage for networking, collaboration, innovation, and ultimately business growth. That’s why nailing your events strategy (and budget) is critical. Most of you have already gotten your head around the MAIN events (RE+, ACP, Intersolar), but are you clear on what else is happening that you should have considered? In this episode, Nico Johnson unveils the top [mostly clean] energy events every company should have on their radar this year. If you’re a marketer managing budget, this is especially for you as we’ve included our team’s comprehensive guide to ALL THE EVENTS we are tracking in N. America (and more than a handful around the world too!)Nico also shares actionable tips to maximize your presence at these events, from leveraging live podcast stages to showcasing your team’s
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776: This Could Revolutionize Commercial Solar | Ryan Wartena's Dragon Wings
02/01/2025 Duration: 01h21minDespite decades of progress, the commercial solar market remains bogged down by slow development cycles and complex approvals, leaving millions of buildings and temporary power needs underserved. This challenge extends even to large-scale events like the Super Bowl & Burning Man, where fossil fuel generators dominate, contributing to significant carbon emissions. With the right innovation, this “messy middle” could unlock a massive opportunity for faster, more sustainable energy deployment.Dr. Ryan Wartena, founder and CEO of Southern Beams Builds has developed Dragon Wings. This novel modular solar generator unfolds from a shipping container to reveal 60 solar panels, roughly 30kW of power. Drawing on his background in electrochemical engineering and experience founding Geli, an energy storage operating system acquired by Qcells, Ryan has created a solution designed for applications as diverse as temporary power, EV charging, and commercial solar. Dragon Wings have been deployed to
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775: Exclusive: Industry Titans Share Year-End Reflections And Strategies - What Jigar Shah, Abby Hopper And More Have To Say!
31/12/2024 Duration: 42minThis special episode compiles insights from some of the most influential voices in the solar and clean energy sector. Introducing a fun new “5 in 5” segment to SunCast, Nico asks industry leaders to answer five key questions (in 5 minutes) reflecting on the year that has gone and the future ahead.Each offers fresh perspectives on the industry’s most pressing challenges and bold predictions for 2025.Hear from:Abby Hopper, President and CEO, Solar Energy Industries Association (SEIA)Jon Bonanno, Managing Partner, FactorRyan Wartena, CEO and Founder, Southern Beams BuildsJulia Pyper, Vice President of Public Affairs, GoodLeapBryan Wagner, President & GM, Chint Power Systems AmericasAmy Heart, Senior Vice President of Policy, SunrunJigar Shah, Director, Loan Programs Office, U.S. Department of EnergyIf you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is C
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773: What Does Responsible Solar Look Like? Lightsource bp’s Alyssa Edwards & Virginia Brown Explain
19/12/2024 Duration: 34minCan solar projects do more than generate clean energy? How about enhance the health and diversity of local ecosystems? Sometimes viewed critically for their land use, solar farms can actually offer a unique opportunity to restore habitats and integrate agricultural practices. Lightsource bp, one of the world’s largest utility-scale solar developers, is a pioneer in what they refer to as “responsible solar”; with over 2 GW of projects contracted with farming families, Lightsource is helping to sustain rural livelihoods, revitalize ecosystems, and drive the energy transition through utility-scale solar.Alyssa Edwards is Senior VP of environmental & External Affairs and Virginia Brown is Director of Ecosystem Services at Lightsource bp. Together, they discuss how Lightsource bp is balancing the scaling of their solar farm operations with the responsibilities of being stewards of vast land areas through their Responsible Solar movement. Nico Johnson and Kerim Baran, of Solar Academy, speak wit
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772: Is C&I Solar Finally Ready To Scale? New Energy Equity Says “Yes” With Versiris Energy Spinoff
17/12/2024 Duration: 57minThe commercial and industrial (C&I) solar market, often called the "messy middle," has lagged behind the rapid growth of residential and utility-scale projects. Yet, with vast rooftop spaces on commercial buildings offering significant untapped potential, the opportunity to reduce our carbon footprint and optimize energy costs is more compelling than ever. But the economics of C&I solar are finally, at long last, shifting for the better. With transferable tax credits from the Inflation Reduction Act and rising electricity costs,it’s never been a better time for commercial rooftop solar in America. Versiris Energy, a wholly owned subsidiary of New Energy Equity, is focused specifically on capturing market opportunity as the C&I sector takes flight.Nick Kerwin, Senior Vice President, and Rocky Shoemaker, VP of Engineering & Construction, bring 30 years of combined solar expertise to Versiris Energy. Rocky, an electrical engineer and one of New Energy Equity’s first employees, ha
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771: How Footprint Project’s Helene Response Repowered Communities
12/12/2024 Duration: 43minWhen Hurricane Helene devastated Asheville and western North Carolina, it left communities with widespread power outages, overwhelmed hospitals, and destroyed critical infrastructure. Months later, many are still navigating the long road to recovery after one of the most severe natural disasters to hit the region. For Nico Johnson, who calls North Carolina home, the storm was an urgent reminder of the escalating intensity and unpredictability of extreme weather.In the immediate aftermath, organizations like the North Carolina Sustainable Energy Association (NCSEA) and Footprint Project took decisive action—mobilizing solar microgrids, portable solar generators, and atmospheric water generators to provide relief to those hardest hit. Matt Abele, Executive Director of NCSEA, and Will Heegaard, Operations Director of Footprint Project, detail their coordinated response. Matt shares how NCSEA rallied local support and resources, while Will recounts deploying renewable technologies ahead of the sto
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770: How to Leverage IRA Grants for Solar Growth
10/12/2024 Duration: 31minThe Inflation Reduction Act (IRA) has unlocked unprecedented federal funding for solar energy, promising billions of dollars to transform the industry. But where is this money going, and how can residential solar installers capitalize on the opportunity? Industry experts reveal the strategies and programs that are poised to help drive solar adoption in rural and low-income communities across the country.Scott Nguyen, Co-founder and CEO of Bodhi, Sean Garren, Chief Program Officer at Vote Solar, and Corey Ramsden, VP of Go Solar Programs at Solar United Neighbors, share their insights on the nuances of these programs, the challenges facing low-income communities, and the innovative financing models that are emerging to make solar more accessible than ever before.Expect to learn:The expanded benefits of the Rural Energy for America Program (REAP) grant and how it can reduce project costs by up to 50%.How the $7 billion Solar for All program is being rolled out across the country.Strategies for instal
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769: Crowdfunding Solar Projects Made Easy with Climatize CEO Will Wiseman
05/12/2024 Duration: 01h18minWhile global climate movements highlight the urgency of the crisis, many are left wondering how to take meaningful, personal action. Climatize is changing that. With as little as $10, you can get started today investing in clean energy and get up to a 10% return on an investment that benefits more than your retirement account! (and we’ve got a special code to get you even more benefit - see below)Renewable energy projects often face significant funding barriers—particularly at the community level, where traditional financial systems fall short. And as an individual, you’re usually required to be an accredited investor to even be considered as an investor in the funds that do help get these assets built. As an SEC-registered impact investing platform, Climatize allows anyone over 18 to invest directly into renewable energy projects. And with millions of dollars already invested with dozens of solar developers on the platform, Climatize is bridging the gap in clean energy financi
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768: Giving Tuesday Special - Making a Difference Where It Matters Most: Honnold Foundation, Let’s Share the Sun & Climate Action Pathways make your donations go further!
03/12/2024 Duration: 43minEach year, we give you an opportunity to join us in supporting a non-profit on Giving Tuesday. This Giving Tuesday, we are shining a light on not one but three nonprofits using solar to address critical challenges, from disaster recovery to education and global energy access. These organizations are making an extraordinary difference by leveraging renewable energy to drive change where it’s needed most. If you attended Solar Fight Night this year at RE+, you’ve already helped contribute toward these orgs, but you may not even realize it! Today, we will introduce you to all three organizataions, give you more detail on their respective missions, and invite you to BOOST the giving by helping us top-off the donation they'll receive from Solar Fight Night! We can make a difference. Here are 3 outstanding nonprofits that we believe deserve your time AND your treasure.You’ll hear from:Solar Fight Night curator, Daniel Dus, has been the driving force behind what we often cal
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767: The Key to Retaining and Developing the Next Generation of Clean Energy Professionals with Jen Szaro & Paul Douglas
27/11/2024 Duration: 27minExpanding the clean energy workforce means focusing on more than just filling jobs; it calls for a commitment to equity, diversity, and creating tangible opportunities that drive lasting community benefits.With federal initiatives like Justice 40 driving investments into underserved communities, the challenge lies in creating pathways for high-quality, local jobs that support the clean energy transition. For industry professionals, understanding how to align workforce development with community impact is a pressing priority.Jen Szaro, CEO of the Association of Energy Services Professionals (AESP), and Paul Douglas, President of JPI Group, share strategies to meet these demands. Jen leverages her extensive expertise in energy program leadership, while Paul highlights JPI Group’s innovative work in workforce development and supply diversity. Together, they explore how data-driven approaches and inclusive practices can ensure that the benefits of clean energy growth reach everyone.Expect to Learn:The
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766: Empowering Solar Expansion: Unlock Workforce Potential Through Apprenticeships
26/11/2024 Duration: 36minApprenticeships are the bridge between the clean energy industry's rapid growth and its critical need for a skilled, reliable workforce. With the Inflation Reduction Act setting ambitious compliance standards, innovative solutions like those pioneered by Adaptive Construction Solutions (ACS) are essential for driving project success and empowering the workforce. These programs are designed for more than just filling positions; they build meaningful, long-term careers for veterans, underserved communities, and the next generation of clean energy leaders.ACS has served many of the largest EPCs in the solar and battery storage industry through their innovative apprenticeship programs to aid in driving compliance and cultivating a more comprehensive focus on workforce development.Hear from the ACS team and three of their largest customers:Nicholas Morgan, President at Adaptive Construction SolutionsJohn Leapheart, Project Director at Adaptive Construction SolutionsEric Butticaz, Director of Apprentices
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765: Unlocking the Power of Word-of-Mouth Marketing: How Snoball is Revolutionizing Customer Acquisition
21/11/2024 Duration: 01h08minIn the home services industry, many contractors deliver high-quality work but struggle to leverage satisfied customers for growth. Yet, we know that more than 50% of leads come from referrals. The challenge lies in post-sale engagement, as gathering referrals and building a strong reputation often falls to busy sales reps or technicians who quickly move on to the next job. Without a systematic approach to harnessing word-of-mouth marketing, businesses miss the opportunity to turn happy customers into brand ambassadors, relying instead on costly acquisition channels like paid advertising.Landon Taylor, Founder & CEO of Snoball, addresses this gap with a platform that automates referral management, review generation, and reputation building. Snoball empowers businesses to take control of their word-of-mouth marketing and unlock the true potential of their customer base.Expect to learn:Why most companies struggle to generate steady referralsHow automation keeps brands top-of-mind for customersThe
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764: How to Land a Job in Clean Energy With No Experience—Aaron Nichols of Exact Solar
19/11/2024 Duration: 01h15minCan someone without a traditional background still make an impact in clean energy? Aaron Nichols, the Marketing & Advocacy Specialist at Exact Solar, answers that question with a resounding ‘yes’. His journey into the solar industry was anything but traditional (we don’t want to spoil it, but it began with circus performers in Ecuador). Aaron has written and consulted for some of the biggest names in the solar industry (including Nico himself) and been featured in Business Insider. He divides his time at Exact Solar between pushing for more equitable solar policies and creating the most comprehensive free solar educational resource for homeowners on the internet. Expect to learn:⚡ The ‘secret key’ that opened the the door to a clean energy career ⚡Why the solar industry is missing out on top talent (and how we fix it) ⚡ How Aaron went from door-to-door sales to advocating for a more ethical solar industry ⚡ What the solar industry can do to regain the public’s trus
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763: Battery Power: Strengthening Resilience with Energy Storage - Anne Hoskins, Kavita Ravi, & Joan White
14/11/2024 Duration: 57minWith exponential growth year over year, there has never been a more pivotal moment than this for battery energy storage in the renewables market. This momentum is driven by cost declines, supportive policy, and the ability for energy storage to stabilize and optimize renewable energy across the grid. Finally, with batteries, we can eliminate the one thing holding renewables back - intermittency! In this discussion, three industry leaders share their expertise around how storage is reshaping energy resilience, accessibility, and grid reliability. Moderated by Jacob Weinberg, Senior Communications Manager at SEIA, this conversation features:Anne Hoskins, Senior VP of Policy at Generac Power SystemsKavita Ravi, Senior VP of Operations at BlueWave SolarJoan White, Director of Storage and Interconnection Policy at SEIAExpect to learn:How storage is delivering reliable, resilient energy to underserved communitiesThe importance of training in the latest safety codes, including NFPA 855How virtu
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762: Why The Dept. Of Energy Is Funding These 2 Startups
13/11/2024 Duration: 22minResource Labs Network founding member, Lisa Ann Pinkerton of Earthlings 2.0 podcast, hosts a discussion with the DOE’s Becca Jones-Albertus, Director of the DOE Solar Energy Technologies Office during the annual RE+ tradeshow to introduce the latest round of winners to our audience! Thank you, Lisa Ann, for leading this discussion on our live stage! Every year at RE+ (since 2019!) we have been honored to receive the newly-crowned winners of the Solar Prize, so Lisa Ann and Becca helped commemorate the 7th year of this competition from the Department of Energy which accelerates solar innovation, offering startups critical resources to bring their ideas to market.And the winners are…Fram Energy, a winner focused on expanding solar access to rental properties, presented a software solution that addresses the "split incentive" issue between landlords and tenants. Their platform allows landlords or third-party developers to install solar panels on rental buildings and sell the generated power to t
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761: Unlock Solar Success: Insider Tips from Top EPC Firms - Burns & McDonnell
12/11/2024 Duration: 22minAn experienced EPC (Engineering, Procurement, and Construction) partner is the backbone for the successful execution of solar projects, turning ambitious plans into reliable, high-performing projects. Burns & McDonnell, a top 5 EPC for solar & storage, brings over a century of engineering experience and a hands-on approach to large-scale solar and storage projects, balancing self-perform capabilities with trusted subcontractor partnerships. Community engagement and thoughtful project planning are just part of the project success puzzle; they innovate with terrain-following technology to adapt to challenging sites and collaborate early with project owners to address constraints, streamline designs, and ensure project goals are met efficiently. Hear from Director of Renewable Sales & Strategy, Adam Bernardi and Senior Electrical Engineer, Grant Reasor as they share insights from their respective roles across the project development cycle. Expect to learn:The techno-economic stra
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760: Gemini: A Game-Changer in Solar and Storage Systems, with Adam Larner, COO at Primergy
07/11/2024 Duration: 49min"The new Silicon Valley is going to be about energy." This shift is evident as solar and battery storage combine, pushing renewable energy to achieve firm reliable power. Primergy Solar’s “Gemini” solar-plus-storage project sets the stage for a new era of 24x7 utility-scale solar power delivery. With nearly 700MW of solar capacity and 1400 MWh of battery storage, Gemini can supply up to 30% of Nevada’s power needs at peak, making solar a reliable, on-demand energy source that competes with traditional baseload power. The project’s commitment to sustainability—preserving the desert habitat and minimizing land disturbance—illustrates how renewable energy projects can harmonize technological advancement with ecological responsibility.Adam Larner, COO of Primergy Solar, brings decades of expertise as an electrician, founder, and business owner to his work in renewables. Adam has long championed the logic and promise of sustainable energy, pushing projects that redefine industry norms and the
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759: EPC Strategies for Successful Battery Storage Integration with Chris Finley of TruGrid
05/11/2024 Duration: 25minThe growing demand for energy storage has transformed the renewable energy sector, but what are the key steps to successfully executing battery storage projects? TruGrid (formerly SunGrid) specializes in the seamless integration of battery systems into solar projects as an EPC (Engineering, Procurement, and Construction) provider. Their proactive approach to integration and planning minimizes risks and streamlines commissioning.Chris Finley, Chief Commercial Officer of TruGrid, discusses how EPCs can manage the complexities of battery storage integration. What secrets can we glean? Faster commissioning times, for starters. Drawing on 20 years’ experience and gigawatts of renewable projects in 16 countries, Chris and the TruGrid team have certainly addressed most of the hurdles you’ll face.Expect to learn:How software integration helps streamline battery storage projects.The common pitfalls developers face in commissioning and how to address them.Strategies for EPCs to reduce supply chain risks in b