Podcastification - Podcasting Tips, Podcast Tricks, How To Podcast Better

Before we get into STEP 4 can I remind you that these steps will do no good unless you dedicate yourself to applying them? You are doing that, right? If not - are you planning a way to make it happen in the near future? Nothing could impact the long-term success of your podcast like nailing this. STEP FOUR: Consistency / FrequencyI can't think of anything more consistent than TIME itself, can you? It ticks away, second after second, never stopping, never relenting. It's why age is a thing. It's why memory and goal-setting even exist. Time is one of the unavoidable constants of life... and your podcasting efforts need to take FULL advantage of it. You want to do your very best to publish your podcast content in a consistent manner - for ONE MAIN REASON:Your audience will trust you more, the more consistent you are with your content That's important. You want to be as reliable as the sunrise for the sake of your listeners. But let's be honest - it's hard to do. Impossible at times. FULL DISCLOSURE: My podc

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) I hope you're putting these steps into action...I know you're busy. I know you have other commitments. If that's the case, file this away and get back to it. But this stuff is important for the longevity and audience building of your podcast. We've already covered the first two steps - (1) Notice / Awareness and (2) https://www.linkedin.com/pulse/step-two-podcast-niche-domination-formula-carey-green/ (Quality / Helpfulness). Now it's time for the 3rd phase - Originality / AppealIn my view, we are right at the tail end of the "interview-someone-famous-in-your-industry-and-get-an-audience" phase of podcasting. Because the podcast-o-sphere is SATURATED with those types of shows. OK - probably not ENTIRELY saturated, but we're getting pretty close. And I'm not the only person who thinks so. Here's this from... https://www.linkedin.com/in/profgalloway/ (@Scott Galloway) of NYU... about podcasting in the

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) AFFILIATE offer for this episode: https://www.captivate.fm/signup?ref=pft (CAPTIVATE)OK, you're working that "awareness" piece from the https://www.linkedin.com/pulse/podcast-niche-domination-formula-carey-green/ (last installment), right? Be sure you go back and start there if you're not.It's time for STEP TWO of my Niche Domination Formula. Here it is: Quality / Helpfulness This one is best illustrated by talking about movies. There are only two reasons I can think of that people talk about particular movies. 1. It was really good 2. It was really bad And then in the middle are the MILLIONS of movies that nobody is talking about because they are just "so-so." Right? The same is true of podcasts You want people to be talking about your podcast - but for the RIGHT reason... because it's truly GREAT content! That "greatness" exists in either quality or helpfulness - but preferably both. QUALITY Quality has to do with the

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) AFFILIATE OFFER MENTIONED: https://www.captivate.fm/signup?ref=pft (CAPTIVATE) - get your free trial! If your podcast is going to be top in its niche, people have to know about it. Obvious, but true. And you don’t accomplish it by posting 10 Facebook posts per day saying, “Listen to my podcast! Listen to my podcast! Listen to my podcast!” Even if you include an audiogram. The awareness step requires what I’d refer to as “guerrilla promotion” techniques. Some involve social media, some don’t. 1 – Get biz cards printed up for your show. Seriously. Sticking with our real estate example from the first article in this series, if you’re actively working in the real estate industry, you meet others who are actively working in the real estate industry all the time. Right? Your podcast can help those people. But only if they know about it. So along with trying to rustle up new clients/customers (and handing out your normal business car

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) There is a specific group of people you want to reach... people who are interested in the topics and themes you address. And there are other podcasts out there that present materials on the same topics. How can you ensure that your show is the TOPS in your niche? By employing the Podcast Niche Domination Formula consistently. GET THE FULL SHOW NOTES HERE: https://podcastfasttrack.com/podcast-niche-domination-formula/ (WWW.PODCASTFASTTRACK.COM/143) https://plinkhq.com/i/999802464 (Subscribe to Podcastification here!)

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) How are you going to build the kind of engagement with your podcasting audience that generates true success? It's not through gimmicks or cutesy stuff. It's not through Casper Mattress commercials. There's only one way to do it. You have to build trust with them. And how do you do that? This episode explains it. FIND FULL SHOW NOTES HERE: https://podcastfasttrack.com/trust-is-the-lock-and-valuable-content-is-the-key-to-your-listeners-hearts/ (WWW.PODCASTFASTTRACK.COM/142) https://plinkhq.com/i/999802464 (Subscribe to Podcastification here!)

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) Let's talk a bit about Joe Rogan...Joe is an American comedian, podcaster, actor, television host, and mixed martial arts commentator Joe is 53 years old (one month younger than yours truly) The Joe Rogan Experience is a talk-show / interview format (like most of the podcastosphere it seems) He's been publishing his podcast (and YouTube versions) for over 10.5 years He typically publishes 3 or more episodes per week > average episode length is just over 2 hours 30 minutes As of October 2020 his show "The Joe Rogan Experience" has published just over 1700 episodes That's 4,360 hours of content > if you listened non-stop, 24/7 it would take you 182 days to listen to all of it (at normal speed) As of April 2019 > 190 million downloads per month He's increased his publications year over year, but 2020 it appears that he'll actually publish less than he has been in previous years Not bad for a guy who started out entirely independent (like you

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) You’ll benefit from listening to this episode if you...You want to know how to compound the impact of your podcast over time Need help devising a strategy for your show that will work Are looking for motivation and method to your madness Albert Einstein reportedly said it. "Compound interest is the eighth wonder of the world." What in the HECK is good old Al talking about — and what in the HECK does it have to do with podcasting? I'm gonna' splain it to you - on this episode of Podcastification! https://podcastfasttrack.com/140 (Full show notes here) https://podcastfasttrack.com/contact (CONTACT) https://plinkhq.com/i/999802464 (Subscribe to Podcastification here!)

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) One of the most common things you'll hear podcasters ask is "How can I get more people to download my show?" That's an O.K. question... if you're into that sort of thing. OK, I'm being a bit snarky here... downloads ARE important for a number of reasons. But my guest on this episode is not so concerned about downloads because he's making bank in another way. From selling stuff to his guests. Casey Stubbs is a marketing guru (my words, he's to humble to admit it). He's figured out that what all marketers want is what podcasting has to offer. You’ll benefit from listening to this episode if you... You offer a product or service that requires relationship building and marketing The power of relationships is not lost on you, and you know how to make the most of them You don't like the obsession with download numbers and want to find another way It's more important to you to build ongoing relationships than it is to draw a crowd You want to short-

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) Get your free 7 day trial of Squadcast at https://squadcast.fm (https://Squadcast.fm) OR if you use https://squadcast.fm/?salescamp=9mNqrUHARDzEP22v1UzCUcPE (my affiliate link here) you can say “thanks” to me for making the introduction. ***************** Way back when I started podcasting — it was 2013 or so — I recognized very quickly that whoever could solve the problem of recording conversations over a distance and do so with high quality audio, would have a leg up on everyone else. I’m glad to know the two guys who did it. On this episode I walk through https://squadcast.fm/?salescamp=9mNqrUHARDzEP22v1UzCUcPE ( Squadcast) (affiliate link) with co-founders Rock Felder and Zach Moreno. We dig into the tech they created that makes the app work so well, how they solved for quality and reliability, and even go step by step through the features and how the platform works. You’ll also get to hear what’s coming down the pike that goes WAY beyond

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) Reasons this episode is for you...[2:40] How Mark Asquith’s blonde highlights led him into the entrepreneurial life [6:36] The “figure it out” mindset Mark has adopted, and he didn’t even know it [10:52] Why Mark came to believe that communication is a sellable skill [19:30] Mark’s first venture into podcasting in 2013 - about DC Comics [25:30] The many podcast related services Mark’s company provides [29:15] What Mark and his team saw missing in the podcast hosting world [34:01] Features found in the Captivate platform - in detail and with specific questions   Podcast hosting companies are multiplying more than rabbits these days. Each one believes that THEY have what podcasters really need — and have no problem telling you so. I have no beef with that. If you believe in your service or product, you SHOULD be telling everyone it can help, that it can help them. But most of them don’t impress me very much. One of the newcomers i

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) You’ll benefit from listening to this episode if you...>> Feel like you don't always fit in >> Have something to say that is important, but you don't know exactly how to say it >> Are looking for a way to use the gifts you've been given to help others >> Aren't afraid of exploring your talents and how they might be used to add value to the lives of others >> Are (finally) OK being the outsider and are willing to help other outsiders >> Are a woman podcaster who is eager to find your "tribe" "Do you think everyone SHOULD podcast?" "No! Nooo!!" That's not what you'd expect to be the very first thing you hear on a podcast episode that's trying to help you learn how to podcast (or do it better). But it is... because that's just WHO my guest on this episode is - Jessica Kupferman. Jess has an amazing story, one that inspires anyone who will take the time to listen with the belief that THEY can do it too. That'

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) You’ll benefit from listening to this episode if you...>> Wonder of podcasting is something you could do >> Have been trying to figure out how to attract sponsors (Please, don't. Try Ashley's approach instead). >> Are interested in serving others through a podcast and are more interested in relationships than revenue (at least at first). >> Have an area of expertise that you are passionate about that you can't help but share with the world. >> Are eager to find the people who resonate with the topics you are most passionate about >> Would like to know how Ashley generates over $25K per year from 6 hours per month working on his podcast >> Experienced advice about how to get started with your own podcast, including content ideas and creation Sometimes I think of podcasting as “The Great Equalizer.” Why would I say that? Because no longer do giant media conglomerates have exclusive power to decide who g

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) You’ll benefit from listening to this episode if you...>> Are eager to know what podcasting is and how it can benefit you personally >> Love hearing stories of everyday people who make a life for themselves they never dreamed possible >> Might want to start a podcast of your own someday >> Long to make genuine connections online >> Are trying to find "your people" >> Need a good podcast editor to take on your next podcast project >> Wonder if you could make a living as a podcast editor It's not every day that an Independent media producer in any genre or type of medium gets the opportunity to stand toe to toe with the big names in their space. But Emily Prokop did. Emily's podcast, "The Story Behind" was nominated for a 2019 Webby Award and was up against shows like "Serial," "After Dark," and other big name shows produced by professional production houses. She doesn't like to position it as

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) Scott Voelker produces an Amazon FBA Podcast — and for many of you, that statement was total jibberish. That’s because Scott has discovered that driving deep into a niche topic enables him to attract a very niche and passionate audience. So, just so you have some context… The FBA part of what I said stands for “Fulfilled by Amazon,” it’s a way of selling products you create or source and have Amazon ship them, handle customer service, handle the processing - everything. It’s an AMAZING possibility for those who want to build their own product-based business. But it’s NOT easy, as Scott explains. You’ll hear his story, learn about how he learned online marketing and creative digital product creation, retail arbitrage, Amazon FBA, and serving others to help them succeed. Read the FULL show notes, including resources mentioned on this episode at https://podcastfasttrack.com/133 (https://PodcastFastTrack.com/133)  You’ll benefit from listening to

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) I have no crystal ball - but I work with enough podcasters week in and week out to know something about the future of podcasting. I’m a smart enough guy to see the writing on the wall, so to speak - and I want you to be in the know about what I see coming. This episode of Podcastification is a quick explanation of the near horizon of podcasting. I’m going to take back a bit to understand how podcasting has changed, then look at what’s happening around us right now (it has to do with big dollars entering the podcast-o-sphere) - and why that matters for us as Indie podcasters.  I wrap up giving you TWO big things to think about and take action around in order to ensure that the future of podcasting has a place for you. FULL SHOW NOTES AT https://podcastfasttrack.com/128 (https://PodcastFastTrack.com/128)  What you’ll hear on this episode [1:20] Why I am qualified to talk about the future of podcasting [2:04] A brief summary of the hi

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) Contact: http://www.PodcastFastTrack.com/contact (www.PodcastFastTrack.com/contact)  Every podcast success story is a bit different - because the person who has experienced it has walked a different path to get TO a place of success. It isn’t a bed of roses - or maybe it is - because that would be REALLY thorny - and it’s never simple or complicated. And for most, our journey toward becoming a podcaster begins WAY BACK in the early days of life. That’s how it was for Darla Powell.  When she was young, she loved the creative things in life. By the time she graduated high school she had no clue what to do with her natural interests. So she dove into the first real opportunity to come along and stayed with it for 18 years. EIGHTEEN YEARS of doing something she wasn’t in love with. Sometimes it’s necessary - and Darla is the first to acknowledge the benefits her career in law enforcement provided, but she’s still quick to say that she n

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) So... I'm scrambling to get things done, produce this podcast, and continue to oversee a thriving business - so sometimes you just can't do it all. I want to publish to this podcast feed more - and lo and behold, I notice I have this episode with the amazing Chris Curran already recorded but not published. WHAT WAS I THINKING? (I wasn't). So... here it is. You'll find Chris' tips helpful beyond measure. At least I did. So Chris Curran has been on the show before - and when I received a question recently about why none of the podcasts about podcasting ever seem to deal with the issue of audio equalization, I thought immediately of Chris. Chris is the Head Flunkie over at the Podcast Engineering School and knows this kind of stuff backward and forward, so I reached out and he decided to say "Yes." Thanks Chris! Full show notes to come... You can get the lowdown on https://podcastengineeringschool.com/ref/2/?campaign=EQepisode (Chris' Podcast

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) Successful people never get there overnight. Nick's story is no different Nick Loper is a regular guy, if you've ever met him, you know just how true that is. He's humble, unassuming, and doesn't immediately strike you as the Dynamo that he really is. What's his secret? I'm not sure what he'd say, but I believe it's this: He's smart, ambitious, and he knows how to work hard. That's a combination that makes for great potential. This episode tells Nick's story - of side hustling his way through college, trying out things to see what worked, following some very good advice his college room mate gave him, and then pivoting to start this thing called a podcast. For him, podcasting worked out - tremendously. In just 3 years he replaced the salary he was earning from his corporate job after graduating. And he's learned a LOT about creating a successful podcast along the way. This episode is the first of many "storytelling" episodes to come - wh

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) Connect with me… Carey(AT)PodcastFastTrack.com On https://www.facebook.com/PodcastFastTrack/ (Facebook) On https://twitter.com/PodcastFast (Twitter)   Podcast social media is NOT an easy thing to pull off. Why? Because you don’t want to be the guy or gal who’s always posting…“Listen to my podcast!” “Did you know I have a podcast?” “Here’s an episode of my podcast!” “I PODCAST!” So how DO you do social media for podcasting in a way that is both effective and palatable for the people who are seeing it? The amazing Elsie Escobar is my guest to talk about all things podcast social media! WHAT WE TALK ABOUT [1:20] The social media maven of podcasting: Elsie Escobar [3:33] Elsie’s role as “Community Manager” at Libsyn [6:14] Develop rapport on social media that makes people care about your posts [10:19] What it means to be “honest with yourself” about your social media practices [13:10] The general basics of promoting your podcas