The Art Of Paid Traffic | Proven Online Advertising Strategies You Can Implement Today

Michelle Knight, founder and CEO of Brandmerry®, talks about building a brand that's both authentic and profitable, reflecting the unique values and missions of entrepreneurs. She shares how intentional branding has shaped her journey from starting a business with a desire for flexibility to running a successful six-figure operation while homeschooling her son. ‍‍ ‍‍Watch the episode ‘Why Your Brand Story Belongs on Every Funnel Page, featuring Michelle Knight’ (releases December 4th). ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel  ‍‍ ‍‍Michelle’s Links:DM Michelle on InstagramVisit Michelle’s website

Your funnel might be set up in a way that's costing you sales without you realizing it. We'll discuss how tweaking your funnel can drastically improve your conversion rates and increase your profits. Whether it's changing your funnel's lead magnet or adjusting the sequence of email delivery, these small changes can make a big difference in your overall sales performance.Watch this episode on our YouTube channel. ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍ ‍‍ ‍‍Links mentioned in this episode:Apply for Kwadwo’s Facebook Ads management servicesGet 1:1 Meta Ads Coaching from Kwadwo! ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel  ‍‍ ‍‍ ‍‍Jamie Sampany-Kessie’s Links:Say hi to Jamie on Instagram

Dama Jue, a funnel strategist and Thrivecart expert is back to break down the reality behind evergreen funnels and shares an easier way to boost sales without the constant upkeep. Dama brings a fresh perspective on making your business work smarter, with the exact strategy she uses to simplify the sales process. ‍‍ ‍‍Watch the previous episode ‘How She Built a 6-Figure Business Teaching Funnels Featuring Dama Jue’ ‍‍ ‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍ ‍‍ ‍‍Links mentioned in this episode: Get ThriveCart ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel  ‍‍ ‍‍Dama’s Links:DM Dama on InstagramGet Dama’s free training on Thrivecart Funnel Flow

Dama Jue, a funnel strategist and Thrivecart expert, shares her journey and how she uses strategic funnels and automation to simplify and enhance business operations. Dama also shares her tips for boosting sales and making business run smoother! ‍‍ ‍‍Watch the episode ‘Why This is Easier (and More Profitable) Than an Evergreen Funnel Featuring Dama Jue’ (releases November 27th). ‍‍ ‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍ ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel  ‍‍ ‍‍Dama’s Links:DM Dama on InstagramGet Dama’s free training on Thrivecart Funnel Flow

When launching programs, course creators often wonder whether to target warm or cold audiences for optimal results. We're currently in a 'trust recession' and understanding which audience to focus on is crucial for profitability. We'll talk about how to identify and leverage warm and cold audiences effectively, offering clear strategies for your next launch. ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍ ‍‍ ‍‍Links mentioned in this episode:Get the ‘Welcome Email Sequence’ by Nomad Copy Agency ‍‍ ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel  ‍‍ ‍‍Jamie Sampany-Kessie’s Links:Say hi to Jamie on Instagram

Kelly, a brand strategist and visibility coach, shares practical strategies on how to increase your business's visibility with just ten minutes a day. She shares her unique approach to building visibility, leveraging her PR background to boost audience engagement and business growth. ‍‍ ‍‍Watch the previous episode ‘Discovering Purpose and Passion in Business with Kelly Sinclair’ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍ ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel  ‍‍Kelly’s Links:DM Kelly on InstagramListen to Kelly's Entrepreneur School podcast

We learn about how Kelly's strategies help ambitious women grow their brands and her unique visibility methods that entrepreneurs can apply to their businesses.Kelly Sinclair is the CEO of KS & Co and host of the Entrepreneur School podcast. Kelly, an award-winning marketer and visibility coach, shares her journey from corporate communications to entrepreneurship, juggling life as a mom and a business leader.   ‍‍ ‍‍Watch the episode ‘Growing Brand Visibility In Just 10 Minutes a Day Featuring Kelly Sinclair’ (releases November 20th). ‍‍ ‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍ ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel  ‍‍Kelly’s Links:DM Kelly on InstagramListen to Kelly's Entrepreneur School podcastGet Kelly’s The Ultimate Visibility Toolkit 

Jamie and I cover why starting your launch prep early can make a big difference. We focus on effective Facebook ads setup and share a pre-launch timeline that ensures everything runs smoothly.  ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍ ‍‍ ‍‍Links mentioned in this episode:DM us to ask about ads management or coachingListen to episode 843: How To Launch Like A Pro (Even If You Don’t Have A Huge Team)Listen to episode 758: Sell Your Program Before You Launch: Anticipation Marketing with Brenna McGowan ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Subscribe to The Art of Online Business’s YouTube Channel  ‍‍Jamie Sampany-Kessie’s Links:Say hi to Jamie on Instagram

Gemma Bonham-Carter, an expert in online courses and AI sales funnels, talks about the details of her successful AI summit. She shares insider tips on managing an event that caters specifically to online course creators, discussing everything from revenue generation to operational strategies and speaker engagement. Plus, she'll share why focusing on a specific niche can really make your summit stand out. ‍‍ ‍‍Watch the previous episode ‘The Journey from Blogger to 7-Figure Business Owner with Gemma Bonham-Carter’ ‍‍ ‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍ ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel  ‍‍ ‍‍Gemma’s Links:DM Gemma on InstagramGet Gemma’s $100k Launch Email Swipes

Gemma Bonham-Carter, a seasoned expert in personal branding and online entrepreneurship, shares her journey from blogging to building a seven-figure lifestyle-first business, diving into the world of online courses, AI, and sales funnels. We'll explore the pivotal role of mentorship and targeted strategies that propelled her from a passion project to profitable enterprise. ‍‍ ‍‍Watch the episode ‘Monetizing Summits: $78k Revenue Detailed Breakdown + Strategy with Gemma Bonham-Carter’ (releases November 13th). ‍‍ ‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel  ‍‍ ‍‍Gemma’s Links:DM Gemma on InstagramGet Gemma’s $100k Launch Email Swipes

My wife and new co-host, Jamie, and I break down a launch gone wrong, explaining why running lead magnets during a product launch might just ruin your entire campaign. I recently wrapped up a launch season where a client split their budget between registration ads and lead magnets, hoping it would serve as a safety net. ‍‍Spoiler: it didn’t work.  ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel  ‍‍Jamie Sampany-Kessie’s Links:Say hi to Jamie on Instagram

Sales coach Renee Hribar joins us again to share her knowledge on making genuine connections in sales. She breaks down effective sales techniques, leveraging her extensive experience that started with selling pagers in the 90s.If you missed the announcement: Jamie, my wife is the new co-host and brings fresh perspectives to our conversation, enhancing the dynamic as we navigate the intricacies of sales strategies.Watch the previous episode ‘Unleashing Sales Success with Renee Rebar: Strategies, Psychology, and Scaling Your Online Business’ Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Renee’s Links:Connect with Renee on FacebookDM Renee on InstagramGet Renee’s FREE Sales Mini Course: Get 5 Qualified Leads on the Phone THIS WEEK

We're discussing sales strategies with Renee Hribar, a powerhouse in the field who made her first million by age 25. Renee shares key mistakes women entrepreneurs make when selling for themselves and the importance of creating genuine connections in sales. Watch the episode ‘How to Make Friends & Sales Everywhere You Go, with Renee Hribar’ (releases November 6th).Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Renee’s Links:Connect with Renee on FacebookDM Renee on InstagramGet Renee’s FREE Sales Mini Course: Get 5 Qualified Leads on the Phone THIS WEEK

Considering putting your Meta pixel on someone else's website? No Bueno. Don't!While the idea might seem good so you can target more people with your ads....Actually it can mess up your ad performance. We'll explain why, and what you should do instead. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Jamie Sampany-Kessie’s Links:Say hi to Jamie on Instagram

Chelsea Wallace, launch strategist and copywriter, joins us again to dive deeper into the strategies for relaunching programs successfully. Alongside my new co-host Jamie, we discuss the critical aspects of doubling launch revenues, honing in on effective Facebook ad management and funnel optimization. Chelsea also shares how to make evergreen content work harder for your business, ensuring that your launches not only meet but exceed expectations. ‍‍ ‍‍Watch the previous episode ‘Chelsea Wallace's Journey to Becoming a Six-Figure Marketing Strategist’ ‍‍ ‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel  ‍‍ ‍‍Chelsea’s Links:DM Chelsea on InstagramGet Chelsea’s 5 & 6-Figure Launch Funnel Case Studies

Chelsea Wallace, a launch strategist and copywriter extraordinaire shares how her lead magnets and funnels have successfully generated significant revenue for businesses. Chelsea talks about how to reduce overwhelm and boost launch revenue, all while ensuring business owners can focus on what they do best. She also opens up about the advantages of remote work and connecting with clients globally from her base in Jamaica. ‍‍ ‍‍Watch the episode ‘Guest Expert With Chelsea Wallace’ (releases October 30th). ‍‍ ‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍ ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel  ‍‍ ‍‍Chelsea’s Links:DM Chelsea on InstagramGet Chelsea’s 5 & 6-Figure Launch Funnel Case Studies

My wife Jamie and I go over the ins and outs of hiring the right Filipino virtual assistant for your business. Jamie shares her proven strategies for vetting candidates thoroughly to increase the odds of a long-term, successful hire. We also discuss common pitfalls in the hiring process and how to set up a system that weeds out less suitable candidates.Have us hire a VA for you.Watch the episode: Signs That Hiring A VA Will Grow Your Business!Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Jamie Sampany-Kessie’s Links:Say hi to Jamie on Instagram

Jacques Hopkins shares how shifting from questionable tactics to ethical strategies boosted his revenue by 50%.We’ll cover practical ways to create urgency without crossing ethical lines—and why being upfront with your audience isn’t just ethical, it’s smart business.Watch the previous episode ‘8 Years of $11k+ Months With a Piano Course, Featuring Jacques Hopkins’ Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Kinsey’s Links:DM Kinsey on InstagramFollow Authentic AI on InstagramGet the Reels Prompt Playbook for ChatGPT Get the Authentic AI Tech ToolkitGet the Brand Blueprint for ChatGPT

Jacques Hopkins, a seasoned online course creator and coach, joins me to discuss his journey from an electrical engineer to creating and marketing successful online courses. We'll cover how Jacques leveraged personal experience with his own course, "Piano in 21 Days," to teach others about effective online course creation. Plus, Jacques shares his initial struggles and breakthrough moments that transformed his approach to online business, making his insights relatable to both new and veteran course creators. Watch the episode ‘Boost Online Course Sales Ethically Using Urgency with Jacques Hopkins’ (releases October 23rd).Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Jacques’s Links:DM Jacques on InstagramListen to Jacques’s podcast: The Online Course Show

We explore the telltale signs that it's time to get some assistance in your entrepreneurial journey. Are you already thinking about whether you should hire a VA? Not exactly sure what you'd have them do? This episode's for you. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Have us hire a VA for you.Get Kate Toon's book Six Figures in School Hours. Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Jamie Sampany-Kessie’s Links:Say hi to Jamie on Instagram